Product Number: #847

Description: Dart Pen

Industry: Technology

What it was purchased for: A data storage company wanted an item they could put on their company store website that branches or divisions could purchase and on which they could add their branch logo. They chose the 847 dart pen, and each was sold printed with the main logo and the branch logo that was ordering them.

How it was distributed: Sold directly from the website to several branch locations.

Result or ROI: The distributors that created the program now have all these branches and affiliates buying the pens, and through that they have created relationships that have led to other items not on the site being sold for individual projects.