18 Oz. Cabana Bottle
What it was purchased for: A newly reopened resort was trying to entice members to come back and try them again after their renovations.
How it was distributed: For the first drink they purchased at the new poolside tiki car they received a free #5805 Cabana Bottle as a souvenir. Each time they come back for the first year they could bring their unbreakable and safe cabana bottle with them to the poolside and get a 10% discount on all drink purchases when using this bottle.
Result or ROI: The promotion caused a stir in the community and the media gave them coverage for a creative way to market themselves while giving out a great commemorative item.