What it was purchased for: A tech supplier was in need of giveaways for an industry trade show. They needed something inexpensive yet useful to their audience.
How it was distributed: The phone holders were handed out at the booth, and folks from around the exhibit hall came around just to find out what these things were.
Result or ROI: They were very impressed! Best of all they drew in the right people to the booth and gave a chance to give them the “pitch”. Great idea!