Product Number: #31

Description: Kan-Tastic

Industry: Sports

What it was purchased for: Fast-food chain giveaway for college football night.

How it was distributed: The vendor handed the Kan-Tastic out at the gate during a college football game. The items were printed with the team logo and schedule on one side and the fast-food logo on the other.

Result or ROI: Many fans were using the item during the event, boosting brand visibility throughout the game.

Product Number: #3235

Description: Large Boat Tote Stuffed With #5816 Tritan™16

Industry: Sports

What it was purchased for: Horse Show giveaways

How it was distributed: A local horse show needed gifts for their major contributors. A VIP tent was set up at the event, and the 3235 bags were given as a gift, stuffed with 5816 tumblers.

Result or ROI: The gift bags were greatly appreciated by the VIPs, and the organizers of the show expressed enthusiasm to set up their gift bags for the following year, expanding the idea.

Product Number: #6224

Description: Two-Tone Malibu Sunglasses

Industry: Sports

What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doing special giveaways one night each week, and featured the 6224 sunglasses on one of these nights. The giveaway was promoted through the team’s website and the local sports station.

How it was distributed: The sunglasses were handed out to the first 5,000 fans through the gates.

Result or ROI: The giveaway was a huge success. Fans arrived hours early to get their sunglasses, which they loved because two-tone color matched their team colors perfectly. Since the event was held outdoors, everyone wore their glasses throughout the game. Attendance increased throughout the giveaway period and the team has continued the program.

Product Number: Custom Cap

Description: Custom Cap

Industry: Sports

What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. They wanted to stay under $3, but have a fully custom product their fans would enjoy.

How it was distributed: Full custom caps were left in the suites of the attendees and sponsors. They were waiting on the end tables upon arrival.

Result or ROI: The caps were very well received and spotted all around the venue during the main event.