Charitable Organization Selects a Promotional Product to Thank Hardworking Fundraisers
What it was purchased for: The Ronald McDonald House is an organization that provides assistance for seriously ill or injured children who must travel far distances for specialized care. (There are many different revenue streams for the Ronald McDonald House, one of the most important being the nonprofit organizations that take many hours out of their busy days to help the charity in any way they can.) The Ronald McDonald House wanted to do something special for some select non-profits that have contributed significantly to the betterment of the program, especially in their fundraising endeavors. After speaking with their promo product distributor and deciding that they wanted to utilize a promotional product for the gift, Admints & Zagabor was contacted.
How it was distributed: Admints & Zagabor is an award-winning promotional product supplier based in New Jersey. Together the team (distributor and supplier) went through Admints' entire product line and discerned several items that they believed would work. The team presented these products to the executives of the Ronald McDonald House and both concluded that one product in particular struck a nerve. The advertising mint box (AB25) was chosen as the product to send to the nonprofits. The product is a reclosable box with 20-25 peppermints and is printed in a 4-color process around the entire box.
Result or ROI: The mint box thank you was greatly appreciated by all recipients. After receiving the gift, several of the companies responded with kind thank you notes in regard to the item. The Ronald McDonald House reported a spike in volunteer numbers after the promotion and noted that the number of employees in the nonprofit companies that received the gift went up dramatically. Now, not all of this can be attributed to the promotional gift, but the word of mouth definitely helped. The Ronald McDonald House was incredibly happy with the promotion and the product selected. They praised the team for their hard work and dedication in finding the right product at the right price. They were so pleased with the product that they considering using the same promotion to different nonprofit organizations.